Displaying gender constructions in contemporary drug advertisements

If you are attending the ‘extreme collecting’ workshop at the British Museum next Thursday, you could consider coming to London one day earlier, Wednesday the 27th, to hear Ingar Palmlund present her research project ‘The Female Patient and the Male Doctor: Gender Construction in Drug Advertisements in Medical Journals, 1950-2000’. The seminar takes place at the Wellcome Trust Centre for the History of Medicine, Euston Rd. 183, at 13.00. (And don’t forget to take a look at the Sleeping and Dreaming exhibition while you are in the house!)